ABOUT US

Welcome to Honda Direct, proudly presented by Laguna Motorcycles - your gateway to the world-class engineering and unrivalled performance of Honda motorcycles. With a legacy that stretches back to 1981, Laguna Motorcycles has established itself as a cornerstone of the UK's motorcycling community, celebrating over four decades of passion, expertise, and commitment to the riders of Kent and beyond.

Our journey began in Maidstone, where our dedication to offering an unparalleled customer experience quickly set us apart. As an official Honda dealer, we are part of a storied history that dates back to the creation of Honda's first motorcycle, the Dream D-Type, in 1949. Honda's ascent to becoming the world's largest motorcycle brand by 1955 is a testament to its innovation, quality, and the joy of riding. At Honda Direct, we are proud to continue this tradition, bringing the latest and greatest from Honda's line-up to our customers.

Laguna Motorcycles is not just a dealership; it's a destination for motorcycle enthusiasts. With seven dealerships across Kent, we've grown from our humble beginnings to become industry experts. Our partnership with Honda allows us to offer a wide range of motorcycles that cater to every rider's needs, whether you're taking your first ride or looking for the next adrenaline rush on two wheels. Our 40th anniversary in 2021 was more than a milestone; it was a celebration of the journey we've shared with our community and a reaffirmation of our commitment to excellence.

At Honda Direct, we believe in more than just selling motorcycles. We're about creating relationships, sharing our love for riding, and supporting our customers through every mile of their journey. Whether you're looking for a new Honda motorcycle accessories, need servicing parts and kits, or simply a replacement part, we welcome you to experience the difference at Honda Direct.

In the area? Come visit us at one of our dealerships and see why Laguna Motorcycles is a premium choice for Honda enthusiasts in the UK. Let's ride into the future together, with Honda Direct.

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